
by christine miller | scott miller esthetician
A skin serum is that go-to product that will visibly improve your overall complexion from the inside out delivering phenomenal results. Loaded with active ingredients, nutrients and vitamins, they have the amazing ability to penetrate deep into the skin layers and deposit nutrients where they will be absorbed the most. There are serums available today with powerful benefits: restore cell growth, decrease pore size, fade hyperpigmentation, fight acne, amongst others. One of the most popular is the Vitamin C serum. This powerhouse stimulates collagen production, improves skin texture, restores skin radiance and fights wrinkles.
The eternal conflict between serum and moisturizer continues and it’s difficult to decide if you need both, which one should you skip and when to use serums. A skin serum is very beneficial if your skin is approaching or has reached maturity, is oily or is displaying the signs of premature aging. If you feel that your skin is happy with the regular dose of moisturizer, then you can skip the serum.
Morning: Daily use is recommended. Choose one with Vitamin C and antioxidants. These little free-radical fighters keep us protected from the damaging effects of the sun. Bonus points for reducing wrinkles and fade away hyperpigmentation.
Evening: Look for serums that restore skin’s moisture and soothe redness. You want maximum hydration and repair for this is when your skin will work the hardest.
The consistency of a serum is thinner than a moisturizer to better sink deep into the layers of the skin. It’s best to apply a serum right after cleansing your skin and before your moisturizer. Skin must be damp in order for active ingredients to penetrate deeper. Applying serum after a moisturizer reduces its effectiveness. Use about a pea-sized amount. Allow a few minutes for it to penetrate into the skin and follow with moisturizer.
However wonderful serums are, don’t pass on the sunscreen as it is not a substitute. While some serums protect the skin from sun damage, they do so from the inside out by acting as strong antioxidants and strengthening the dermis. External damage should always be prevented with the use of a broad spectrum sunscreen.
For the best skin results, the sequence to follow:
1. cleanser
2. toner
3. serum
4. moisturizer
5. sunscreen

Great face serums we love:
. Bobbi Brown Intensive Skin Supplement : ideal for decreasing fine dry lines, clarifies and brightens
. Skinceuticals CE Ferulic : ideal for dry, combination and normal skin, reduces fine lines and wrinkles
. Skinceuticals CF Phloretin : ideal for problematic and normal skin, diminishes hyperpigmentation